Raine Devries | 23 September 2026
I heard it through the grapevine first. Then I asked Audrey Menarik directly.
After nearly 40 years of Moto Liberty serving riders, Audrey has decided to retire. She confirmed it to me this week and gave 2 Wheel Media the first official green light to share the news.
It’s bittersweet. Audrey put it simply: she’s happy for herself and sad for her customers.
“I’ve had a great run,” she said. “I’ve paid my employees a decent wage throughout the almost 40 years Moto Liberty has been around. And it is now time for me to turn the page. I owe it to Jack to take some time to enjoy life while we are still healthy; Jack has been a rock.” she said. Audrey was single for a long time before he came along. They met at the NTNOA Lake of the Pines Rallye almost 27 years ago.
That’s the heart of it. Retail is tough. The numbers on a potential sale of the brick-and-mortar shop aren’t attractive enough to lock in a buyer right now. There is no firm deal for anyone to take over the storefront. Anyone who did would also have to relocate — Audrey is not renewing the lease on the current space at 15402 Midway Road in Addison (a northern suburb of Dallas). The 6,800-square-foot shop is simply too large and expensive without the wholesale side of the business.
So, she is calling it a retirement sale.
What that means for riders — in Texas and across the country…
Moto Liberty has never been only a local Dallas-area shop. Audrey sells to riders all over the United States through the store’s website, phone orders, eBay, and the RS Taichi dealer network. If you’ve ordered gear from Moto Liberty or RS Taichi USA from outside Dallas/Fort Worth, this announcement still applies to you.
Her biggest priority now is moving inventory out the door between now and November 28. December will be reserved for memorabilia and fixtures.
She has already put a large number of jackets on sale in the Addison showroom. The bigger and heavier the piece, the more she wants it gone. Cruiser black leather is among the items she is especially eager to move.
One important clarification: supplier advertising policies mean sale prices cannot be advertised on the website. Some items will not be discounted at all — Audrey is keeping the site populated for a little extra retirement cash. That said, if a customer calls, the shop can often offer a deal and ship it. It never hurts to ask.
If you’ve been putting off a new jacket, a heavier riding piece, or that black leather you’ve been eyeing — whether you can walk into the Addison showroom or need it shipped — call 972-243-5995. This is the window.
The shop itself has long been voted one of the top motorcycle gear stores in Texas because riders can actually try on helmets, jackets, boots, and race gear instead of guessing from a size chart. Brands on the floor have included Klim, RS Taichi, Alpinestars, Arai, Shoei, and many others. Audrey has also been the driving force behind RS Taichi USA, bringing the Japanese brand’s high-end street and race apparel into the U.S. market and supporting dealers nationwide.
After the retail shop closes, she will continue the wholesale and online side from a much smaller 2,000-square-foot space. That location will house the Taichi warehouse plus website and eBay operations. It will not be open to the public. You can still find related products through Moto Liberty and the Silkolene store while inventory lasts.
A personal note…
I’ve known Audrey as one of those rare shop owners who actually rides, actually cares whether the armor sits in the right place, and actually looks customers in the eye — whether they walk in off Midway Road or call from another state. Moto Liberty started small and grew because riders trusted the fit and the advice.
Retail motorcycle gear is a hard business. Rising rents, shifting shopping habits, and the simple math of a large showroom without the wholesale volume make it even harder. Audrey is choosing health, time with Jack, and a smaller, focused wholesale and online operation over another lease.
If you have history with the shop — a first helmet, a race suit, a jacket that actually fit — now is the time to call 972-243-5995 or stop by 15402 Midway Road in Addison if you’re local. Say thank you. Ask about a deal. Shipments are still going out.
I’ll be keeping an eye on how the next chapter unfolds. For now, the message from Audrey is clear: the page is turning, November 28 is the target date to clear the floor, and a phone call is the best way to find out what she can do.
~Keep the shiny side up!